Peter B Butler
Blogging is the absolute best way to get better SEO results AND connect better with your target market.
Everything we do online focusses on only two entities. People… and Search Engines.
We need to ‘play the game’ with the search engines to get to the people, and we obviously need the people to get more sales.
If we connect and engage better with our prospects or clients they come predisposed ready to business with us. And that just makes getting more business easier and simpler, and generally with a higher price point.
Make sure you’re not only getting a 6 out of 10 score for your blogging efforts.
10 out of 10 is BETTER!
If you’re going to invest time, make sure you get it right, so you do score 10 out of 10 for your diligence.
You will connect better, engage better, get people to respond more, all to better build your business.
And to get better SEO (search engine optimisation) results!
Stand out in the crowd and make sure you get maximum leverage for any of your marketing efforts.
This is a comprehensive, hands on, actual face to face, done with you workshop YET easy to follow learning where at the end of the day you will know how to –
- Harness your imagination effectively
- Have a system for capturing ideas and thoughts
- Easily collect and collate resources
- Create a systematic approach to queue and schedule your content delivery
- Create your own highly optimised keyword ‘bank’
- Ensure your primary core ‘structure’ is fully optimised
- Create your own fully optimised SEO’d content
- Harness massive results from your own high search volume ‘tag’ bank
- Find, optimise and leverage image resources
- Maximise ways to compound online results for YouTube and videos
- Leverage content sharing to boost your positioning
- Understand the power of ‘pinging’ the search engines
- Get better reach with social media sharing for maximum exposure
- Best practices for content marketing
- Boost your results with powerful calls to action
- Tap into our huge range of professional tools, apps and plugins for maximum leverage
- Benefit from our online portal tools access
After this workshop, you will be the Pro Blogger with ALL the tools you need at hand.
Here’s the thing!
If you can get people to stay on your website longer…
You just got ‘brownie’ points from Google
Here’s the kicker…
IF people stay on your site longer, they’re actually more likely to click through to another page.
MORE ‘brownie points’ from Google.
Google LOVE it when people visit more than one page on your site. Otherwise it’s known as a ‘bounce’, too many bounces equals demerit points from Google ☹
So, if we can get them to stay longer, get them to visit more pages that is sending a very strong ‘Social Signal’ to Google about the authority of you and your website.
Social Signals aren’t social media as such, although it can be. Social Signals make up the mix of ‘things’ that Google consider in ranking websites.
Think of it this way.
To ‘WIN’ the game with Google you need to have 100 points.
To ‘win’ I mean be on Page Number 1 in Google for good keywords.
Not all ‘things’ you do are worth the same points.
What used to be worth say 10 points probably isn’t worth that now.
But what is worth points are ‘social signals’, and blogging gives you a massive boost in 'social signals'.
It positions you with massive credibility, it gives you authority as the go to person for your niche or industry, it also shows Google you’re a contributor, and most of all it shows Google you have an interactive dynamic website.
Not some stagnant piece of internet flotsam.
So, make sure you’re maximising your results for your efforts and stand out in the crowd with your marketing efforts.
Some people seem to ‘shine’ as stars, regardless of how much they really know.
For others, even when they really do ‘know their stuff’ they can tend to shy away from being the start they could or should be.
Blogging effectively opens that door!
What Will You Gain?
You will have a fully optimised SEO empowered blog post, published, with the right keyword density using high traffic keywords with your fully optimised image embedded into your post.
You will also have a keyword ‘tag’ bank, ready for future use, knowing that your core SEO ‘structure’ is setup good to go.
You’ll have your own online system to capture your ideas and thoughts, a way to collect and collate resources as well as queue future blog posts.
You’ll be able to leverage from all the professional tools of the trade that we use, as well as the suite of online portals access that we use ourselves.
You will effectively have a ‘black belt’ in blogging!
Blog Post Recommendations:
When you come to this workshop best you bring a written blog post, and an image but we can help with that on the day.
(We have a short cut way to create a ‘mock post’ to work with on the day but best to bring one pre-prepared)
300 words minimum with 500 – 600 words best, or go epic with more if you’re that way inclined.
Do not even think about keywords, or even having good English, or grammar, or punctuation. This is NOT a copywriting course.
Hint for Content Creation:
If you can talk you can write. To many people put on this invisible hat called ‘writers hat’ and go all proper and legalistic or something?
Write like you talk, just do a brain dump, just get words on paper (well, don’t bring a handwritten note), just get the essence of your message or topic down so we have a ‘working’ post for you to use.
This is not a test, no one will see your content so from that regard it just does not matter.
You got it? GOOD ????
8.15am to 3.15pm
8.15am for an 8.45am Start. Do NOT be late. We need to get you onto the network, all setup ready to crank so you get the most from the day.
We have a mid morning break and lunch break, complete with coffee (yes, real barista coffee) and tea and gourmet snacks to keep you going.
We can even provide lunch if you like, $10 flat, bring cash, or bring your own. We will provide fresh wraps and bread, with a range of yummy tasty fillers, salads and condiments to create your own scrumptious lunch. There are lots of great eateries close if you prefer.
The 'eat in' idea was the brainwave of previous participants, they were having such a blast interacting they wanted to dine in.
Workshop 'Nitty Gritty' Day Details:
It's an info packed power day but so you take it all in, we've split it into 3 separate sections within that day, so you don't suffer information overload and because you actually get to do it hands on you will remember PLUS we give you a worksheet to keep you on track.
- Create and develop your own ideas and resources system that just works
- Learn how to queue and prioritise your content easily
- Develop powerful calls to action that gets your readers to do what you want
- Tap into huge online free image resources
- Create your own online keyword tool account for free
- How to easily find powerful keywords so you jump in the Google charts
- You get to fully optimise your category section, and make sure your website core SEO is right
- Create your own power keyword tag bank
- Find out what most miss doing in YouTube for maximum leverage
- Learn how to optimise images, properly
- WordPress 'Pinging' services, what are you missing out on now?
- Cover the top 5 YouTube video tips
- Get blogging, optimise your content for maximum reach and SEO results
- Content structure
- Learn how to see what the search engines see
- SEO plugins and more
- Tagging correctly, do NOT do keyword 'stuffing'
- Content sharing, make sure you reach your audience
Where is the workshop held?
This workshop will be held at:
Smarter Websites Training Room
11 Leasham Way, Medina.
$385 inc GST Introductory Offer $275 inc GST.
That’s all in for THE most informative, best ‘hands on done with you’ and ‘face to face’ WordPress workshop on Blogging & SEO for Professionals and Business you will ever attend including morning and afternoon coffee, tea and snacks.
Guarantee: (and BONUS)
We will benchmark your website even BEFORE you get to the workshop.
And we’ll give you that benchmark report IN the workshop, you get to take that home with you.
It will list EXACTLY where your website is ranked for what keywords, all of them. No extra charge, all a part of the workshop.
Let’s get back to the WHY you should do this workshop?
To better connect with your ideal clients, BUT also to RANK BETTER in the search engines so you get to MORE PEOPLES.
So how do you know if what you’re doing is working?
By the benchmark. You know exactly where you started so you can easily see how much better your site is doing!
Make sense? Gotta know where you started to see how far you’ve come right?
So, if you follow our easy step by step program you will see the results in better SEO results, or you can sit in on another workshop, totally free of charge, to make sure you absolutely nail it to outrank your competitors.
Remember, this is NOT a seminar where you get to watch what to do, and make notes.
You get to actually do it, on your own website, with your own power packed rich keyword bank, fully conversant with how to practically optimise images, your blog post, with keywords, published and shared across several social media platforms.
You will also get keynotes and links to resources to easily be able to repeat everything you learn in this workshop over and over so your site climbs the Google charts and you become a rockstar to your ideal clients.
Choose your preferred date below and click on the register link to book in.
For a non tech-head well worth the time and money just for this segment (easy to import, embed photos with the right tools)
I did the Smarter WordPress Blogging Workshop, it was amazing and very informative
Such great content and some really easy actionable things I could be doing while creating my blog...
This workshop is 100% great value for money... feeling invigorated to roll up my sleeves and get into it!